APPLIED SPECTRAL IMAGING PRIVACY POLICY

• Account. In order to use the Site and/or some of its services, you may have to create and register an account (an “Account”). You can complete and submit an online registration form which we make available on the Website. You will be asked to provide us certain contact and personal details. We will explicitly indicate the fields that are mandatory to complete. If you create your Account, you must provide accurate and complete information of yourself. You are solely responsible for the activity that occurs in your Account, and you must keep your Account password secure. You must notify us immediately of any unauthorized use of your Account. You may deactivate your Account at any time by following the options within the Website.
• ‘Contact Us’ Information. If you choose to send us a “Contact Us” request by sending an email to an email address that we display on the Website, you may be required to provide us with certain Personal Information such as your name and email address. You may also choose to provide us with additional Personal Information.
• The Tracking Technologies. When you visit or access our Websites, we use (and authorize third parties to use) web beacons, cookies, pixel tags, scripts, tags and other technologies (“Tracking Technologies”).
• Log Files. Just as when you visit and interact with most websites and services delivered via the Internet, when you visit our Website, we gather certain information and store it in log files. This information may include but is not limited to Internet Protocol (IP) addresses, system configuration information, URLs of referring pages, and locale and language preferences.

• provide, operate, maintain and improve the Website and any other services to you;
• identify you, authenticate your access to the parts of the Website and services that you are authorized to access and contact you;
• send you commercial communications such as updates, a newsletter or news regarding the Website and our products and services, or contact you in response to a “Contact Us” request;
• monitor and analyze trends, usage, and activities in connection with the Website and our services;
• comply with legal obligations as well as to investigate and prevent fraudulent transactions, unauthorized access to the Website services, and other illegal activities;
• To process for other purposes for which we obtain your consent.

We also allow third parties to collect information about you through Tracking Technologies.
What are cookies?
Cookies are small text files (composed only of letters and numbers) that a web server places on your computer or mobile device when you visit a webpage. When used, the cookie can help make our Services more user-friendly, for example by remembering your language preferences and settings. You can find more information about cookies at www.allaboutcookies.org.
Cookies are widely used in order to make websites work in an efficient way. The use of cookies allows you to navigate between pages efficiently. Cookies remember your preferences, and make the interaction between you and the Services smoother and more efficient. Cookies are also used to help ensure that the advertisements you see online are relevant to you and your interests.
Storing Tracking Technologies
We store Tracking Technologies when you visit or access our Website (for example when you are visiting our websites) – these are called "First Party Tracking Technologies". In addition, Tracking Technologies are stored by other third parties (for example our analytics service providers, business partners and advertisers) who run content on our Website – these are called "Third Party Tracking Technologies".
Both types of Tracking Technologies may be stored either for the duration of your visit on our Website or for repeat visits.
What types of Tracking Technologies do we use?
There are four main types of Tracking Technologies:

• Strictly necessary Tracking Technologies – These Tracking Technologies are essential to enable you to login, navigate around and use the features of our Website, or to provide a service requested by you (such as your username). We do not need to obtain your consent in order to use these Tracking Technologies. These Tracking Technologies can be used for security and integrity reasons – for example to detect violation of our policies and for support or security features.
• Functionality Tracking Technologies – These Tracking Technologies allow our Services to remember choices you make (such as your language) and provide enhanced and personalized features. For example, these Tracking Technologies are used for authentication (to remember when you are logged-in) and support other features of our Services.
• Performance Tracking Technologies – These Tracking Technologies collect information about your online activity (for example the duration of your visit on our Services), including behavioral data and content engagement metrics. These Tracking Technologies are used for analytics, research and to perform statistics (based on aggregated information).
• Marketing or Advertising Tracking Technologies – These Tracking Technologies are used to deliver tailored offers and advertisements to you, based on your derived interests, as well as to perform email marketing campaigns. They can also be used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by our advertisers (for example advertising networks) and provide them insights about the people who see and interact with their ads, visit their websites or use their app.

• Turning off cookies via your web browser
  Most web browsers will provide you with some general information about cookies, enable you to see what cookies are stored on your device, allow you to delete them all or on an individual basis, and enable you to block or allow cookies for all websites or individually selected websites. You can also normally turn off third party cookies separately. Please note that the settings offered by a browser or device often only apply to that particular browser or device.
• Information about cookies is usually found in the “Help” section of the web browser. Below are some links to some commonly used web browsers:
  • Chrome
  • Chrome
  • Chrome for mobile
  • Internet Explorer and Microsoft Edge
  • Mozilla Firefox
  • Safari
• Turning off third party cookies
  You can turn off certain third party targeting/advertising cookies by visiting the following link: Network Advertising Initiative.

• With our subsidiaries and/or affiliated companies for the purpose of storing or processing such information on our behalf.
• In the event of a merger, sale, change in control, or reorganization of all our part of our business;
• When we are required to disclose Personal Information to respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims;
• Where we have a good-faith belief sharing is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our service agreement, or as otherwise required to comply with our legal obligations;
• As you may otherwise consent from time to time;
• We may disclose Anonymous Information to third party service providers in order to improve our services, enhance your experience with the Website, our services and other purposes. We may also disclose Anonymous Information (with or without compensation) to third parties, including advertisers, and partners, for purposes including, but not limited to, targeted advertisements.
• Marketing: We may use your Personal Information, such as your name, email address, telephone number, etc and send you notifications regarding the Website, our services and third party’s notifications and/or advertisements. We provide you within such marketing materials with means to decline receiving further marketing offers from us. You may choose not to receive future promotional, advertising, or activity related emails from us by selecting an unsubscribe link at the bottom of emails/notification that you receive from us, or by otherwise contacting us. Please note that even if you opt out of receiving the foregoing emails/notifications, we may still send you a response to any “Contact Us” request as well as administrative emails that are necessary to facilitate your use of the Website.
• We may use third parties to present or serve advertisements that you may see on our Website. These third parties may use cookies, web beacons, clear gifs or similar technologies to help present such advertisements, and to help measure and research the advertisements’ effectiveness, including for behavioral advertising.
• The Website may contain links to third party websites that are not owned or controlled by ASI. We are not responsible for the privacy practices or the content of third party websites, and you visit them at your own risk.

• Receive confirmation as to whether or not Personal Information concerning you is being processed, and access your stored Personal Information, together with certain supplementary information.
• Receive personal information you directly volunteer to us in a structured, commonly used and machine-readable format.
• Request rectification of your Personal Information that is in our control.
• Request erasure of your Personal Information.
• Object to the processing of Personal Information by us. If you choose not to provide the Personal Information we request, you may still visit parts of the Website, but you may be unable to access certain options, programs, offers, and services that involve our interaction with you.
• Request to restrict processing of your Personal Information by us.